> ## Documentation Index
> Fetch the complete documentation index at: https://docs.spineworkspace.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Marketing Integrations: Source Systems for Growth Context

> The source systems connected to the Marketing domain in SpineWorkspace and what each provides for campaign, content, lead, and attribution context.

The Marketing domain draws from seven primary source systems. Each connector ingests a specific type of data. Together they create the unified context that powers campaign dashboards, content pipelines, and attribution reports. You manage connectors from the SpineWorkspace settings panel.

| Source System | Data Provided | Sync Mode | Key Value |
| - | - | - | - |
| HubSpot | Campaigns, emails, landing pages, leads, workflows | Bidirectional writeback | Primary marketing automation |
| Marketo | Programs, nurture streams, scoring models | Bidirectional writeback | Enterprise automation and scoring |
| Salesforce | Opportunities, contacts, campaigns tied to revenue | Bidirectional writeback | CRM of record for attribution |
| Google Analytics | Traffic, events, goals, UTM sessions | Read-only ingestion | Web performance and conversion tracking |
| LinkedIn Ads | Campaigns, spend, impressions, conversions | Read-only ingestion | Paid social performance |
| Segment | Event stream, user traits, page views | Read-only ingestion | Unified event pipeline |
| Notion | Content briefs, calendars, status | Read-only ingestion | Content planning and collaboration |

## Data Freshness

HubSpot and Marketo sync every 5 minutes. Salesforce syncs every 5 minutes. Google Analytics and LinkedIn Ads sync every 15 minutes. Segment streams events in near real time. Notion syncs every hour.

## Writeback

Governed capabilities write directly to HubSpot, Marketo, and Salesforce. LinkedIn Ads and Google Analytics remain read-only for reporting.

## Related

* [Marketing Overview](/internal-docs/domains/marketing/index)
* [Spine Fabric](/internal-docs/domains/marketing/spine-fabric)
* [Platform Connectors](/platform/connectors)
* [System Flow](/internal-docs/domains/marketing/system-flow)


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